production company logo research

When planning ideas for our production company logo, we looked at some existing logo's first for inspiration. Firstly, we looked at still logos. We especially liked the colourful one above, as it's attention grabbing. Also, we liked the Universal logo, as it's simple, but includes the name of the production company, as well as an image to illustrate the name. We then looked at animated logo's and thought that the Dreamworks logo was one of the best. This is because we think that the visuals concur well with the production companies name. Also, it prepares the audience for the film as it's very peaceful for the viewer, to set the scene.
We then started planning our own logo, sketching out various ideas. We chose our favourite one which was a film strip with our group members initials on it, to form our production company name. We then made it on Photoshop, and played around with colours until we were happy with the result. Next, we thought about ways we could animate it, as we decided we would prefer an animated logo, rather than a still one. Once we had decided how we was going to include motion in our logo, we thought about the music that will accompany it and tried out different sounds on garageband.